The questions customers ask most about Snov.io
The author works at Snov.io. The answers below summarize the official pricing page, checked on Nov 3, 2026. Plans and limits change, so check there before deciding.
What Snov.io does
It's a sales platform that brings together, in one account:
- Lead generation: B2B leads database, Email Finder, domain search, LinkedIn search and AI data enrichment.
- Data quality and deliverability: Email Verifier, Email Warm-up and deliverability checks.
- Campaigns: cold email and multichannel campaigns across email and LinkedIn, plus LinkedIn Automation.
- CRM: a Sales CRM to organize deals and the pipeline.
- Automation and integrations: HubSpot, Pipedrive, Clay, n8n, MCP (AI assistants), Zapier, Make and API.
1. Can I use it for free? What's in the free plan?
Yes. The Trial plan is free and doesn't expire: every 30 days it renews with 50 credits, 100 recipients, 25 enrichment tokens and 1 warm-up slot. Premium features such as integrations, bulk search and API access aren't included in Trial. Unlimited data export is available on every plan except Trial.
LinkedIn Automation has its own free 7-day trial.
2. What are credits, recipients and tokens?
| Unit | Pays for | Detail |
|---|---|---|
| Credit | Email Finder, Email Verifier and some email enrichment methods | Can be split across tools. The bigger the plan, the cheaper each credit. |
| Recipient | Campaigns | Charged once, when the lead is first contacted. Follow-ups to that lead are free within the billing period. Campaigns and follow-ups are unlimited; the limit is recipients per plan. |
| Token | Enrichment operations | Each operation costs a different number of tokens. Plans include free tokens that renew monthly. |
3. Does it integrate with the tools I already use?
Yes. It has native HubSpot and Pipedrive integrations and over 5,000 integrations through Zapier and Make. The features page also lists Clay, n8n and MCP, which connects Snov.io to AI assistants. And if you don't use a CRM, Snov.io has its own Sales CRM.
Other common questions
Can I cancel or change plans anytime?
Yes, according to the official page. The steps are in the help center.
Do I need Sales Suite to use LinkedIn Automation?
No. LinkedIn Automation can be bought separately and works with free and premium LinkedIn accounts, including Sales Navigator.
Is Snov.io right for my business?
The official page says it fits businesses and agencies of all sizes and offers a short call to assess your case. If in doubt, start with Trial: no card required.